Back to barter: A solution for struggling area businesses

Back to barter: A solution for struggling area businesses - Daily Herald

IMS Barter

Everything old is new again. As business bottomed out as a result of COVID-19, the oldest form of trade -- barter -- was booming. However, this is not your father's direct trade barter model. And that makes it even more appealing to cash-strapped businesses now.

Business to business trading has been providing an alternative method of payment that conserves cash, attracts new customers and gives businesses an advantage.

What people say

"I have been a member of IMS since 1992. It has allowed me to consistently add 10% per year in new business to my overall sales."

Gary Martin
Harmony Press | San Jose, California