Back to Barter: A Solution for Struggling Paint and Coatings Companies

Back to Barter: A Solution for Struggling Paint and Coatings Companies - Paint & Coating Industry

IMS Barter

Everything old is new again. As the paint and coatings business struggles as a result of COVID-19, the oldest form of trade - barter - is booming. However, this is not your father’s direct trade barter model. And that makes it even more appealing to cash-strapped businesses now.

Business-to-business trading has been providing an alternative method of payment that conserves cash, attracts new customers and gives businesses a competitive advantage.

What people say

"For over 25 years, Simma’s has been recognized both locally and nationally for its great cheesecakes, wedding cakes, conventional cakes and pastries in the A-list for Wisconsin. It has been featured in the Wisconsin Bakers Association, Milwaukee Magazine, and the Shepherd Express newspaper! It is truly marvelous to have you in our network for 10 years running!"

Christina Rosio
Simma's Bakery | Wauwatosa, WI